So, you want to stay updated with eCommerce trends, news, and strategies.
Naturally, you decide to look online hoping to come up with useful articles and interviews from industry experts. The good news is you found many interesting resources. The bad news is you found so many resources you don’t know where to start from.
And you’re back to square one. Reading all those resources to uncover the best tips and strategies will take a good chunk of your time.
What if there was a way to get just a handful of great tips and the latest news, skipping the research part? Well, there is. All you need to do is subscribe to a few newsletters and the right content will reach your inbox. Easy, right?
In this post, we’ll make it much easier by showing you the best eCommerce newsletters to follow.
What is an Ecommerce Newsletter?
An eCommerce email newsletter is a tool to share valuable niche information with your audience or promote special offers.
For you, it’s a way to receive industry news, updates, and tips directly into your inbox, daily, weekly, biweekly, or monthly.
Why Should You Subscribe to an Ecommerce Newsletter?
From mobile commerce to AR and AI-enabled shopping experiences, eCommerce has seen tremendous change in the past few years. As the future is still being written, you need to be informed about the latest customer trends, changes, new software, tips, mistakes to avoid, and more.
While you can do this simply by checking social media and blog posts, subscribing to a newsletter will allow you to receive more targeted content. Plus, it’ll be faster to access and digest.
Still wondering why you should subscribe to an eCommerce newsletter? Here are some of the benefits you should consider.
Stay up to date with current trends
A great newsletter will send you emails frequently, striving to cover everything an eCommerce marketer or business owner needs to know about the industry.
In some cases, newsletter owners will even create dedicated pieces of content to address sudden events in the industry. This way, you’ll be informed about any recent developments that may have an impact on your brand.
Discover best practices
Newsletters aren’t only about sharing industry news but also providing subscribers with actionable advice.
If you join a newsletter offering tips and tricks, you can educate yourself without leaving your inbox. Newsletters also include links to blog posts to give you the chance to get a more in-depth look.
Access exclusive content
Many eCommerce newsletters offer exclusive content, such as interviews with industry experts, in-depth reports, and access to webinars or events.
It’s worth mentioning that exclusive content is usually available for free when you subscribe. However, some newsletters will share it with you when you get a paid subscription, usually between $5 and $15 even though there’s no hard rule.
Get networking opportunities
Apart from the content, some eCommerce newsletters will also provide opportunities for networking and connecting with other professionals in the industry. This is a great way to build relationships, share knowledge, and collaborate on projects or initiatives.
If you’re interested in connecting with other professionals, you can join newsletters that organize events or discussion forums.
Best Ecommerce Newsletters to Subscribe to
Here’s our curated list of the top eCommerce newsletters you can join to receive the latest news, updates, tips, and more.
1. Digital Commerce 360 Retail & B2B News
Best for: Ecommerce news and marketing strategy tips
Digital Commerce 360 is a great source of expert insights, latest trends, and eCommerce strategies. The newsletter is free, and it’s curated by industry experts Brian Warmoth and Mark Brohan.
Upon signing up, you’ll be asked to select the type of news you want to receive: Retail Ecommerce or B2B. You can select both if you’re also interested in B2B-oriented news and strategies.
Registering is very simple as you only need to fill in basic information about yourself, including your name, job function, company name, and title.
What to expect:
- Retail and B2b News: news and updates received Monday-Wednesday.
- “Take 5” Newsletter: editor’s highlights of the best articles of the week sent on Fridays.
- Webinar Newsletter: upcoming and on-demand webinars, usually sent between Monday and Thursday
- Learning Lab Newsletter: additional resources, such as reports and whitepapers from their team (Tuesday and Thursday).
2. Shopify Retail Newsletter
Best for: Tips to improve your brick-and-mortar experiences
Shopify is a popular eCommerce platform that allows users to create and manage their online business. As an industry leader, Shopify’s blog has various resources to help you get started. You can receive everything in your inbox by joining their newsletter for free.
Curated by Shopify’s team, this retail-oriented newsletter will give you access to behind-the-scenes stories, industry trends, and tips to get started.
What to expect:
- Expert-backed eCommerce insights
- Tactical advice
- Success stories
- Upcoming webinars and courses
3. Chase Dimond’s Ecommerce Newsletter
Best for: Ecommerce email marketing tips
Chase Dimond is a $150M+ eCommerce email marketer. Every Monday, you’ll get actionable email strategies to drive more engagement and build stronger relationships with your audience.
After signing up, you’ll receive an email where you’ll be asked to select what best describes your role so the newsletter owner can further personalize the content you receive.
If you want to use email marketing to power up your business, Chase Dimond has one of the best eCommerce newsletters to help you out, with useful tips and step-by-step guides.
What to expect:
- Email copywriting tips and tricks
- Ecommerce email marketing guides
- Marketing resource of the week
4. Retail Brew by the Morning Brew
Best for: Industry news and strategies for retail leaders and decision-makers
Retail Brew is a free email newsletter powered by the Morning Brew team. Its goal is to deliver valuable insights and tips to help retail leaders stay up to date with marketing, DTC, and eCommerce topics.
By joining, you’ll receive daily updates with news, tips, and retail stories. Not only that, but the Retail Brew team will also offer an in-depth analysis of the topics to help you grasp the trends shaping the retail industry better.
What to expect:
- Insights into the struggles and successes of DTC brands
- How brands sell products and services online
- Ecommerce sustainability
- Retail Brew events
5. Ecommerce Magazine
Best for: Interviews, industry data, and tips to grow your eCommerce business
Ecommerce Magazine is another great newsletter you can join for free. It features knowledge and industry insights from 50+ of the world’s top eCommerce experts to help you out every week.
Among others, you’ll receive tutorials on building, launching, and growing an eCommerce brand, and first-hand experiences and success stories from other founders.
What to expect:
- An analysis of the eCommerce ecosystem
- Tutorials and eCommerce marketing strategies
- Customer acquisition, product fulfillment, and digital marketing tactics
- Digital innovation updates
6. EMARKETER Retail Daily
Best for: Data, news, and insights on the rapid change of retail and eCommerce
EMARKETER offers different newsletter options to help you grow your business and stay up to date with trends, including a daily Newsletter, Retail Newsletter, Banking & Payments, and Chart of the Day.
The Retail Newsletter will be a great source of articles and interviews about all things retail. Moreover, subscribers will receive EMARKETER Retail FYI, which includes announcements for partner webinars and offers for whitepapers.
What to expect:
- Retailer performance
- Store productivity
- Consumer spending insights
- Webinars and whitepapers
7. Shopifreaks
Best for: Staying up to date with the latest industry news and advancement
Shopifreaks is among the best eCommerce newsletters out there with an audience of 10,000+ professionals, launched by Paul Drecksler in 2021.
By joining, you’ll receive short emails every Monday with news about new partnerships, integrations, seed rounds, and startups, as well as developments from major eCommerce platforms like Shopify, Amazon, BigCommerce, eBay, and Etsy.
What stands out is that the newsletter founder adds a personal touch by asking you to share a bit about yourself once you subscribe.
What to expect:
- Latest eCommerce trends and milestones
- New channels and opportunities to help your business grow
- Marketing agency news
8. The Hustle
Best for: Updates and stories on business and tech
The Hustle is a daily newsletter you can join for free. What makes it unique is its more creative and vibrant character, featuring the right amount of wit to keep you engaged. Moreover, their community now has over 2.5 million professionals, who according to the newsletter, “are hellbent on changing the world.”
If you want the top news, without fillers, then joining The Hustle will offer you just that.
What to expect:
- Newsletters arrive on weekdays and Sundays at 7:30 am ET
- Emails covering the most important business and tech news (no fluff)
- Stories shared by professionals
9. What’s Next by Rick Watson
Best for: Ecommerce business insights, in-depth eCommerce topic analysis
If you’re interested in receiving more in-depth knowledge about specific topics, then Rick Watson’s What’s Next monthly newsletter is the best fit for you.
Rick Watson is skilled in consulting eCommerce businesses, focusing on business fundamentals. His experience allows him to tackle industry topics effortlessly, providing subscribers with first-hand knowledge, strategies, and more.
What to expect:
- Ecommerce software and platform insights (Shopify, Klaviyo, etc.)
- Growth highlights and forecasts for brands like Amazon and Temu
- Strategies and tactics businesses should consider
10. DTC Newsletter
Best for: actionable advice on how to grow your business
DTC is one of the best eCommerce newsletters for professionals to help them create, launch, and make their businesses thrive. With more than 350+ podcast interviews and 400+ issues, subscribers can learn more about the world of eCommerce and acquire new marketing skills in a fun and easy way.
Moreover, the newsletter is free, and you’ll receive emails directly to your inbox five times a week, which is enough to provide you with the latest news and tips.
What to expect:
- Effective eCommerce strategies (for brand reputation, customer experience, etc.)
- How to develop new and improve existing skills (e.g. Meta Ads)
- Stories from fellow experts
- Podcasts with interviews
11. Retail Dive
Best for: Getting the latest industry headlines on various topics
If you want to receive the top headlines, then signing up for Retail Dive will keep you up to date with the latest developments, from Direct-to-consumer (DTC) news to eCommerce trends and brand-specific updates, such as Amazon.
You can join for free to get access to the newsletter. There are five different options you can join based on your interests and needs: Daily Dive (M-F), DTC Daily (M-F), Marketing Weekly (Wednesdays), Tech Weekly (Thursdays), and Operations Weekly (Mondays).
What to expect:
- Trending industry headlines
- Upcoming events (webinars, etc.)
- Roundup of the week’s most-read stories (weekend newsletter)
12. Ecommerce Insider by Business Insider
Best for: Industry developments, market trends, innovative strategies, notable companies, and emerging technologies
Pricing: $12.95/month, free option
Ecommerce Insider is a section of Business Insider dedicated to news, insights, and analysis related to eCommerce businesses and trends. Unlike the other options, this newsletter offers paid subscriptions to gain access to more exclusive content.
You can sign up for Insider Today and Insider Sustainability for free to get access to top stories and highlights. For the exclusive content, though, pricing starts at $12.95/month (you get to try it for $1) or you can get the annual offer to save $100.
What to expect:
- Recruiter and salary databases
- Stories to elevate your career
- Top company stories and insights
- Executive level org-charts
13. B2B Ecommerce Insider by Sana Commerce
Best for: B2B eCommerce news and exclusive content
If you’re interested in B2B eCommerce then joining Sana Commerce’s exclusive newsletter will give you access to the latest news and recommendations from their experts, Whitney Koontz, Jessie Chen, Tim van Hattem, and Melody Botton.
Subscribers will also receive biweekly updates and have access to exclusive research and insights compiled by Sana Commerce’s team.
What to expect:
- Latest news and developments in the B2B eCommerce landscape
- Custom tips and tricks from their experts
- Complete guide on best practices for successful eCommerce implementation
- Pre-access to exclusive research and insights
14. Go-to-Millions
Best for: How to build a successful brand, eCommerce tips
Ari Murray’s weekly newsletter Go-to-Millions can help you scale your brand using her modern playbook. Subscribers will receive inspiration about topics like website design with examples and actionable tips to help you improve yours. Moreover, on Fridays, the creator sends an “X of the week” email, including the best tip, tool, brand, and website to inspire you.
Overall, this is a fun and more personal eCommerce newsletter you can join to get valuable insights while enjoying your morning cup of coffee. Ari Murray also encourages new subscribers to share their favorite brands, tools, etc. by replying to her email.
What to expect:
- Newsletter arrives every Wednesday, Friday, and Sunday
- Topics include Go-to-market strategy and eCommerce trends
- Learn how to build and operate 7+ figure brands online
15. EcommerceBytes Newsletter
Best for: Staying up to date with marketplace news and policy changes
EcommerceBytes is an online publisher that provides news, insights, and tips tailored for online sellers and eCommerce companies. It covers various aspects of selling online, including marketplace updates, industry trends, seller tools and resources, policy changes, and tips for improving sales and operations.
Their newsletter offers practical advice to help individuals and businesses understand online selling platforms and social media to increase engagement and conversion rates. And that’s what makes it one of the best eCommerce newsletters to join if you are a new online store owner.
What to expect:
- Choose between two email lists: NewsFlash and Update.
- News on eCommerce platforms like eBay, Amazon, and Etsy
- Case studies and success stories
- Ecommerce events and conferences
16. DTC Daily
Best for: Grasping the fundamentals of the DTC market
DTC Daily is great for entrepreneurs, marketers, investors, and anyone interested in understanding the DTC market.
The newsletter will provide subscribers with daily updates, insights, and analysis on trends, news, and strategies within the DTC sector.
What to expect:
- Marketing tactics, branding, and customer acquisition tips
- New product development
- Tech innovations in the eCommerce industry
More Ecommerce Newsletters to Join
Here are some honorable mentions that didn’t make the list but are worth checking out:
- Digital Chapter – Best for content marketing tips, social media tips, SEO strategies, and case studies.
- Ecommerce Nurse – Best for receiving tips and advice on all things Amazon.
- The Marketers Playbook – Best for marketers seeking tactics to enhance their marketing efforts across various channels.
- Convert CRO Newsletter – Best for professionals and businesses interested in conversion rate optimization (CRO), eCommerce experimentation, and A/B Testing processes to improve website performance.
- Practical eCommerce – Best for guides on eCommerce strategies, marketing tactics, and technology trends.
Finding The Best Newsletters
Whether it’s staying updated on industry trends, learning about new tech, or discovering new tactics, subscribing to an eCommerce newsletter will provide you with valuable information and inspiration.
Subscribing to the above newsletters will give you access to exclusive content and tips to improve your skills and stay ahead of the curve.
So why wait? Check out our curated list, find the ones that suit your needs, click on the subscribe button, and get the latest news and tactics directly to your inbox.
Interested in Starting Your Ecommerce Newsletter?
Did the above newsletters inspire you and you’re now wondering what it takes to start yours? We got you covered!
Starting an eCommerce newsletter isn’t as difficult as it sounds since the only things you need are your experience and a great email marketing tool to distribute your knowledge.
To start your eCommerce newsletter, you can follow these simple steps:
- Choose beginner-friendly newsletter software with pre-made templates.
- Create valuable content, such as industry news, best practices, tips, etc., or repurpose your blog content.
- Set a consistent schedule for sending your newsletters (and stick to it).
- Start building your email list to expand your subscriber base through your newsletter signup form or landing pages.
- Monitor performance metrics to refine your strategy and engage subscribers.
Don’t know where to find an email platform?
Moosend is a user-friendly email marketing service with a drag-and-drop email builder, pre-made templates, scheduling features, and affordable pricing. You can try it yourself by signing up for the 30-day trial. Then, pricing starts at $9/month.
You can also check out our comprehensive step-by-step guides to learn more:
- How To Create A Newsletter: Checklist, Examples & Templates
- Newsletter Signup Examples And Why They Work [+Tips]
- How To Build An Email List: 14 Proven Tactics [2024]
FAQs
Here are some simple answers to common questions.
1. Can I unsubscribe from an eCommerce newsletter if I no longer want to receive it?
Yes. Most newsletters include an unsubscribe link at the bottom of the email, typically in compliance with email marketing regulations such as the CAN-SPAM Act in the US and GDPR in the EU.
2. What are the best eCommerce newsletters to subscribe to for industry insights and trends?
Some of the best eCommerce newsletters for industry insights and trends include the EcommerceBytes Newsletter, DTC Daily, and EMARKETER Retail Newsletter.
The post 15+ Best Ecommerce Newsletters To Follow In 2024 appeared first on Email Marketing Automation Platform for Thriving Businesses.
