an’t get out of this situation by buying anything //
We try to achieve this. The market will take care of itself when technology, comfort and convenience are combined with efficiency and cost.
Seatbelts wouldn’t have been invented if they were not required.
Pizza became the most popular food in our diets without any central action.
Tide is a popular laundry detergent. It’s not enough pods for the moon or back to be worth billions of dollars per year.
We still buy Tide, even though it comes in large plastic containers that weigh many pounds. It’s easy to use, convenient and inexpensive.
The fact that people choose what they want to buy is one of the biggest challenges in changing a culture driven by consumerism.
And so we get stuck. We get stuck with products and system that we don’t like, just because it is easier to stay with what we have. Status quos are good at staying around.
We are lucky sometimes. Consider using this simple product to wash your clothes.
Even more convenient than Tide. It’s almost as affordable. It is significantly more sustainable. It has a gazillion 5-star ratings. It has only a fraction of Tide’s market share.
We cannot buy our way out of climate change. We will need to compromise, invest, and rethink systems on which we rely.
You can change your purchases every now and then, or even tell others when they work.
