ity as a reassurance
It is easy and tempting to ignore reality because of culture. The burden of credit card debt can be invisible until it is not. We can make our days easier by ignoring the climate change, but we cannot make our years easier.
We can ignore the results from that advertisement we ran, avoid working on the budget for the year and not worry about the balance in the bank. It is tempting because we can create a reality for ourselves that acts as a shock absorber. We can focus on what we want instead of how things are.
Reporting symptoms does not improve your health, and avoiding reporting symptoms doesn’t help either.
It is for this reason that entrepreneurs often seek external funding. If you are focused on the story that will get you an investor, you can ignore the reality of your P&L for now.
This avoidance has the problem that reality will always creep in at unexpected times.
Ponzi scheme operators are always wondering when their plan will fail. Reality is your enemy.
A cash-flowing, profitable business does not need to be concerned about what private investors believe.
You don’t need to go to the doctor if your blood pressure is normal.
