er vs. more //
Rents would increase if every building in a shopping district of a large city were owned by a single landlord. The prices of all products would also increase. The landlord would retain a large percentage of the profits from each store and innovation would also suffer.
The monopoly of Google is real.
Apple is paid more than one million dollars per hour for being the default search engine in phones. Apple is more profitable to threaten to create a search engine rather than to run one. Google pays too much for default status, because its hegemony limits the options available to advertisers. By controlling the flow across the web they can dictate the way websites work and our online experience.
Since Adam Smith first wrote about capitalism, monopolies have been seen as a flaw in the free market’s structure. By locking in an advantage, the monopolist can ignore their customers. We all suffer.
Growing a business means improving the service to customers, vendors and employees.
A company can become a monopoly if it becomes better and better at being a monopoly.
Google is one of the few companies that has done a better marketing job than others in promoting their monopoly. Google rarely charges their users. Instead, they offer free software and interesting stories. They have seized our attention and turned it into a sinecure, which costs us all. This monopoly is not only affecting ecosia duckduckgo, and Kagi. We all pay when a company shifts the rules to focus on more rather than better.
