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14 AI marketing tools you need to have in your arsenal

AI marketing is no longer a “nice to have.” In 2023, data is at the center of all things marketing–segmentation, trends, competitor research, customer support, ad targeting, personalization, the list is basically endless. AI Marketing Tools make gathering, analyzing and implementing this data into campaigns easier, more efficient and less time consuming. With the right AI tools and optimized strategic goals, marketers can achieve much more in less time, and spend less on advertising. This will result in a higher return on their ad spending.

This post will show you 14 AI marketing tools to help you save time and manage complex tasks.

The 14 AI tools that every marketer should use

1. Instapage


Price: $99/month plus $199/month for a free 14-day trial.

What’s it good for? Creating landing pages content.

What does it do? Instapage’s AI Content Generator tool generates content instantly for each audience with AI-made headlines and paragraphs. You can access AI creation in the Instapage Builder without disrupting your workflow.

2. Jasper.ai

Pricing: Plans starting at $40/month

Content Ideation and Creation: What does it do?

What does it do? This tool allows you to create high-quality ads, emails, landing page, articles and social media posts. It uses the GPT3 Model developed by OpenAI for writing human-sounding texts.

3. Writer

Pricing: Plans starting at $40/month

Content ideation and creation scaled up

What does it do? It allows the writer to ingest audio, video, PDFs and text and can perform live Internet crawls in order to create, repurpose and analyze data.

4. Full Story

Price: Free 14-day Trial

Content ideation and creation scaled up

What does it do? FullStory is a powerful tool that automatically identifies problems, highlights top conversion opportunities, and shows the true customer experience behind each data point. It also makes it simple for your entire team to debug.

5. Rapidly

Pricing: Plans starting at $29/month

Social Media Content Generator and Monthly Calendar Generator

What does it do? Rapidely was built using sophisticated GPT-4 Technology, giving entrepreneurs and social media experts an unmatched experience in creating captivating content with remarkable ease.

6. Grammarly

Pricing: Plans begin at $12/month

Why is it useful? Writing, editing

What does it do? Grammarly AI’s suggestions cover everything from grammar and spelling, to style and tone. They help you communicate as you intended.

7. Advertisement

Prices: Plans starting at EUR 500/month

Data Analytics: What does it do?

What does it do? Adverity gives marketers a single pane of glass view into their marketing analytics. It can enable your team to discover trends and insights, which will help you make more informed decisions.

8. Predsi.ai

Pricing: Plans starting at $29/month

How to generate social media content

What does it do? Perdisi.ai enables users to publish and schedule content on social media platforms. It has built-in integrations with the top platforms, and a content scheduler. It is best for social media managers and business owners who want to generate content quickly.

9. GrowthBar

Pricing: Plans starting at $29/month

How to generate SEO content

What does it do? GrowthBar allows you to plan, write and optimize blog content in long form 10x faster. GrowthBar can scan hundreds of Google SERP results and create an SEO optimized outline for your website or blog with just one click.

10. Drift

Pricing: Plans starting at $2500/month

Conversational Marketing: What does it do?

What does it do? Drift AI integrates human questions into its chatbot. It has been trained on over 100M+ B2B marketing and sales conversations. This allows for more relevant and higher-converting conversations as well as seamless context switching to improve lead qualification.

11. Zapier

Pricing: Plans starting at $20/month

Why is it useful: Text Parsing

What does it do? It automates time-consuming tasks, such as sending contacts to email list and initiating important workflows. Zapier can also turn text inputs (emails and Slack messages) into data. It then answers questions.

12. Brand 24

Pricing: Plans starting at $99/month

What can HTML0 be used for? Social Listening

What does it do? Brand24 analyzes the massive amount of data generated by public platforms, including mentions, volume of discussions and brand sentiment.

13. MarketMuse

Pricing: Paid Plans Start at $149/month

Why is it useful? Content strategy and planning

What does it do? MarketMuse analyzes and identifies the top search opportunities for your website, revealing any gaps in content. MarketMuse allows you to combine your keyword research and content audit in one place.

14. SEMrush

Pricing: Plans starting at $130/month

Why is it useful? SEO and content creation

What does it do? It helps you create SEO content and manage keyword targeting for paid campaigns.

AI Marketing Tools: Get better results

Given the myriad of benefits that come with using AI algorithms–scalability, reach, efficiency, better customer experience, and more–it’s only natural for marketers to make use of the AI marketing tools that make sense for their goals.

Explore the tools you find most useful. Experience the benefits and future of landing page customization with Instapage AI Content Generator. With the power of AI, it’s easier than ever to create, test and optimize pages.

Try Instapage for 14 days and begin leveraging AI.

Start 14-Day Trial

Risk-free, you can try the most advanced landing page software in the world.

Fahad Muhammad
Author: Fahad Muhammad

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