Pay: What it is, How It Works and How to Use It

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Pay: What it is, How It Works and How to Use It

A major consideration for ecommerce store owners customer experience. Customers are able to get in and out quickly and easily. Is there something causing customers to abandon their shopping carts, or to not complete checkout? This is where ShopPay checkout comes in.


ShopPay helps users create a seamless experience by saving their information and allowing them to complete their orders in just a few clicks. Customers have access to features such as setting up monthly payments, which can help ease the cost burden. It can be enabled in your Shopify store as well as on social media channels such as Facebook, Instagram, Google and Google.

This article will explain what Shop Pay is and how it works.

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What’s Shop Pay?


Shopify’s 2017 introduction of Shoppay is Shopify’s accelerated checkout solution Shopify Shoppay. The payment information is securely stored on the store’s checkout page. It then autofills it when customers return. This makes it possible to make purchases faster and saves you the time of entering billing information and other details.

ShopPay saves the following payment details


  • Email address

  • Shipping information such as the address of the customer

  • Billing information such as customer’s address

  • Details of your credit card, including the card number, CVV Code and expiration date (all data is encrypted).


Shop Pay saves customers time and allows merchants to expand their shipping options with local delivery or pickup. Shop Pay can also be used by sellers to accept payments via other channels, such as Google, Facebook, or Instagram.


Shop Pay: How does it work?


ShopPay encrypts all payment information stored on its PCI compliant servers. This information is only required once by customers. The solution will automatically fill it in for them on all subsequent visits. ShopPay allows customers to shop online with one click. This convenience can be a great incentive for customers to buy more.


ShopPay vs. Shopify Payments

Although the names may sound similar, Shop Pay and Shopify payments are not the same thing. Shopify Payments, also known as a payment processor or service that allows businesses and customers to make payments, is the key difference.


PayPal, Stripe and Square are all other payment processors. So that you can collect money from customers, it is important to have at least one payment processor on your website.


Shop Pay, on the other hand is a payment processing tool. Shop Pay is more of an add-on than a necessary component that will make your experience easier and smoother once you have your payment processor set up. ShopPay acts as a digital wallet and stores customer information to facilitate fast checkout. It also offers other perks. Apple Pay and Google Pay are two other digital wallets.

The Shopify store can show the differences.


Shopify Payments will automatically be used by customers if you have Shopify Payments installed in your store. It will appear as the standard Pay Now or Checkout button.


ShopPay will appear as a separate button. This button will often appear as an “Express checkout”, option along with other payment processors and digital wallets.

Shop Payment’s key features


ShopPay offers many unique features. Here’s a quick overview.


Shop Pay installments


ShopPay allows customers to split the purchase cost into multiple installments. Shop Pay allows customers to pay in four equal monthly installments or interest-free installments over a period of 12 months. The Shop Pay installments are only available for orders between $50-$3,000 and the merchant has to pay a 5%-6% transaction fee.


Marketing automations


You can create a variety of marketing automations with ShopPay checkout modules. To drive conversions and repurchases, you can create automated messages that feature hot deals and post-purchase offers. Automated marketing can be implemented by ShopPay merchants before, during, or after a purchase.


Checkout customization


Your brand experience has been developed. This should extend to your checkout page. Shop Pay allows you to do exactly that. You can choose the information you want to show your customers, such as shipping and pickup options and product recommendations. You can also customize the content and layout of your online store to show off branding elements and contact information.


Dedicated button


It doesn’t matter how easy you or your customers find a payment solution. The Shop Pay button provides added convenience. It is easy to identify and can be placed on your checkout page as well as in social media channels such as Facebook, Instagram, Google, and Google. To use the Shop Pay button, your online store must be hosted on Shopify.


Mobile app


The modern entrepreneur isn’t glued to their computer 24/7. They know where to go and what to do. The Shop mobile app can be downloaded. This allows you to do business anywhere, anytime. All of the features that we have listed are available from your smartphone or tablet.


Set up Shop Payment for Your Store


It takes just a few seconds and a few clicks for Shop Pay to be enabled in your store. This is as easy to set up as other payment methods. Let’s take a look at the steps.

1. Go to Settings > Payments from your Shopify dashboard.

 

 

2. Click Manage at the top of the Payments section.

3. Scroll down and click on Shop Pay to view the blue box.

4. Save your changes at bottom of page.


Shop Pay is available if you use Shop Pay to make payments.

  1. Go to Settings > Payments from your Shopify dashboard.
  2. Navigate to the area for Third-Party Payment providers and click Manage.

  3. Look for the Shop Pay section. Check the box to enable Shop Pay and then save your changes.
  4. In the Shop Payment section, click Complete set up .

  5. Fill in the required information including details about your bank and store.

  6. Save your changes.


Installing Shop channel

Shopify’s Shop app is one of the most important steps in speeding up checkout and making customers experience easy. Shopify claims that merchants that enable Shop Pay see an 18% increase in the conversion rate of returning customers.


The Shop app’s unique feature is that it can be used as a standalone curation tool that customers can use for connecting with specific stores and experiences.


Installing the Shop channel in the backend of your store will give you access to many of the features that we have already discussed, such as customizing your store or setting up automations. Tracking and analytics tools can be used to grow your business.

Install the Shop Channel app from Shopify App Store.

 

 


After you have added the channel, it will appear under Sales Channels in your Shopify dashboard’s left sidebar. You will be able set up marketing features and import products from your store. Additionally, you can access performance analytics.

 

 


Shop Now


Shop Pay is a great way to improve customer experience and increase revenue. Shop Pay is easy to set-up and manage. It can also save customers time during checkout, which could otherwise lead to them abandoning their carts. ).


Shopify stores already have Shopify Pay. You can easily set it up in just a few moments. To give your customers an extra channel boost, you can add Shop Pay to your social channels.


Customers today have high expectations and high standards for the stores with which they do business. It’s your job as a store owner to use tech and tools that help deliver. ShopPay can be a tool in your arsenal to build a better business.


Shoppay FAQ


Is Shop Pay possible without a Shopify store?


Shop Pay is possible even if your Shopify store does not exist. Merchants who have Instagram, Facebook, or Google shops can use accelerated checkout. Shop Pay without Shopify does not allow you to use Shopify’s payment gateway which will waive transaction fees for merchants.


What’s a Shop Pay Code?


A ShopPay code is six-digit code that the checkout sends to customers’ phones to verify their identity. To complete the transaction, customers simply need to type the code in the checkout screen. Shop Pay will then enter the payment details.


Shop Pay is safe?


Yes, ShopPay is extremely safe. Shop Pay uses multiple layers to protect customer information. This includes end-to-end encryption and PCI compliance. It is a great choice for merchants concerned about data security.

Shopify allows you to start selling online right away


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Justin Young
Author: Justin Young

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