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  • Alexandra Marinaki

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First impressions matter in email marketing, but so do last. Learn everything you need to know about email footers and how to design them efficiently....

Every marketer seeks effective digital marketing tactics to bring more targeted traffic to their website and boost brand awareness and sales. With an ROI of...

Cart abandonment is one of every e-commerce site owner’s nightmares. They constantly search for ways to resolve this pain point and sustain their ROI. In...

13 Best SMS Marketing Software For 2023 [Features & Pricing]

If you’re here, you are probably searching for SMS marketing software to streamline your text message marketing efforts for your business. SMS marketing has gained...

Wondering how to craft the perfect email marketing campaigns to increase your sales during the scariest time of the year? Today, we’ll look at some...

Photography business owners seek effective ways to promote their work, attract new clients, and keep loyal ones around the corner. Is email marketing one of...

What is an email preview text? What’s the difference between the preview and email preheader text? It’s time to answer these questions. As you know,...

Email marketing remains a stellar digital marketing tactic today, with an ROI of $42 for every dollar spent. Understanding your target audience’s habits and preferences...

Content creation is at the core of every business’s marketing strategy, aiming to build unique customer experiences. From writing social media copy to long-form content,...

Email Sequences: 9 Types & Best Practices For 2023

Most marketers seek new and efficient methods to personalize customer experiences while keeping their budget low. Moreover, automating part of their processes and operations is...

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