In the first episode of CMI’s What’s New series, an old marketing metric is featured in a brand new way. It’s for 2024. Robert Rose explains what’s new and why it is hot again. He also explains how to track it.

In the first episode of CMI’s What’s New series, an old marketing metric is featured in a brand new way. It’s for 2024. Robert Rose explains what’s new and why it is hot again. He also explains how to track it.
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