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  • Seth Godin

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And those are the two challenges of anyone seeking to make an impact. First, we get distracted by the inclination to make the group as...

There are now 1,000 of us in this online community that’s not a social network. Proudly a millionth the size of some other online experiences....

In many creative industries, there’s a similar pattern. When the stakes are very low, most creators produce things that are fairly banal and ordinary. Part...

It’s classic linkbait. Headlines that explain why something is happening. Questions to AI about why something happens. Even kids, asking their parents. Why is easy...

Kindergarten teachers matter more than you think. Chess isn’t a talent, it’s a learned practice. We’re sorting for head starts, not growth. And that’s just...

When asked what his favorite composition was, Duke Ellington said, “the next one.” This is the essence of the artistic process. When we’re in the...

Water flows downhill, and tech solves the easy problems first. After the launch of Amazon and Google, when smartphones reached critical mass, an easy problem...

Forty years ago, Arlie Russell Hochschild wrote about emotional labor. The work that frontline employees had to do (especially women) in managing and expressing emotions...

Complicated problems have a solution, and the solution can often be found by breaking the complicated portions into smaller pieces. And complicated problems often have...

How do we know if we’re doing a good job? In some fields, it’s always been pretty easy to tell. Either the building falls down...