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  • Seth Godin

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I was delighted to share this short talk with my friend Sue. I thought it might resonate with you. I hope it’s helpful. More interviews...

I lost a cookbook the other day. After twenty more minutes of searching, there it was, right on the cookbook shelf. But the spine was...

Here’s a simple XY grid to help you think about your next project, freelance career or startup: All too common are ‘fun’ businesses where someone...

Judgment

AI pushes us to do what we actually get paid to do: make decisions. Craft used to drive our hours or even days. Get the...

Perhaps they were chosen a very long time ago. Or with very little thought. It could be that the constraints that led to the default...

It’s a tempting shortcut. Different kinds of people prefer pop tarts to pizza, or prefer expensive wine to beer, or prefer amusement parks to bowling....

Good pizza is rare, even though the method to create it is well known. Any efforts to make it more convenient, cheaper or easier will...

It’s not for everyone, but it might be for you. All the details are at purple.space It’s for creatives, independents, brand managers, strategists, founders, non-profit...

It could have been way better. It could have been far worse. It’s easy to imagine that outcomes are inevitable, but they’re not. Was it...

Forty years ago in engineering class, it wasn’t unusual to talk about GIGO or FUBAR. These weren’t technical terms, they were mild complaints that signaled...