Social Advertising Benchmarks 2023
We’ve rounded up the most useful advertising benchmarks to track across 5 top social platforms.
Jessica Barker
February 17, 2023
They apply to jobs, relationships, art projects and everything in between: The top right is the rare one–a car that goes fast but doesn’t feel like it’s on the edge. The hot rod is a car that is actually pretty safe, precisely because it doesn’t feel that way. You don’t have to drive very fast […]
Seth Godin
February 17, 2023
Content People: Communication, Careers and Finding Cheat Codes
Ellen Gillis, founder of Gillis Group, joins Meredith Farley to chat about careers, communication and coaching.
Meredith Farley
February 16, 2023
Your Guide To Using Multichannel Marketing Tools
Interact with your customers both directly and indirectly by using multichannel marketing tools to boost communication.
Madelyn Gardner
February 16, 2023
Writer Ends 10-Year Relationship With HARO To Keep Trusted Relationship With Audience
A content writer ends her 10-year relationship with HARO, once her go-to for sources. Her experience offers a lesson in vetting and verifying for all content marketers. Continue reading →
Ann Gynn
February 16, 2023
The leaping curve
The learning curve is familiar to many people. It might be steep, but it’s continuous. Organizations (and people) work their way up it, one step at a time (it’s the black line in the graph below). But there’s rarely a continuous learning curve. Instead, it’s often interrupted by leaps. The moments when both feet need […]
Seth Godin
February 16, 2023
Google SERP Feature: A Visual Guide for 2023(Infographic)
SERP never stays still for long, and we’ve gathered the best optimization tips for every feature you’ll use this year.
Madelyn Gardner
February 15, 2023
Your Great Taste Is Less Fulfilling When It Comes To Visual Design [New Research]
If a brand forces its taste in visual content, will the audience follow? New research reveals that and more about what marketers think about visual social media content. Continue reading →
Robert Rose
February 15, 2023
14 Must-Try Creative Marketing Ideas for 2023
Incorporating creative marketing ideas into your next campaign can help it stand out from the competition. Draw inspiration from these great content examples.
Collin Sparling
February 15, 2023
3 Ways To Grow the Value of Your Thought Leadership [Sponsored]
Redefining thought leadership – and how you apply it – can deliver valuable benefits to your brand and its customers. Follow these tips to get started. Continue reading →
Mark Nardone
February 15, 2023
If it’s all in bold
Then none of it is in bold.
Seth Godin
February 15, 2023
Getting Started with Multichannel Content Marketing
New to multichannel content marketing? Here’s all you need to know to take your content strategy to the next level.
Christopher Whitbeck
February 14, 2023
Get Common First If You Want To Develop a Great Content Strategy [Rose-Colored Glasses]
Does your business have a good handle on what you mean by an e-book, white paper, video, etc.? What about a common understanding of thought leadership, advertising, and sales content? If not, your content strategy likely won’t work. Continue reading →
Robert Rose
February 14, 2023
Fidelity, compression and culture
The alphabet is a miracle, one that is compounded by books. And the lessons we learn from this cornerstone of modern culture apply to organizations, meetings, tech, politics and almost everything we do together. Your copy of To Kill a Mockingbird contains every single word that Harper Lee had in the edition she signed off […]
Seth Godin
February 14, 2023
6 Steps to Take If You’ve Been the Victim of Cyber Crime
Cyber attacks have become increasingly sophisticated, which is a lesson that one small business owner had to learn the hard way. In December, Cody Mullenaux was contacted by someone claiming to be a Chase bank employee. This individual said he was calling to verify a suspicious transaction, and asked Mullenaux to log into his account…
The post 6 Steps to Take If You’ve Been the Victim of Cyber Crime appeared first on National Business Capital.
Amanda DAuria
February 14, 2023
What Is Email Marketing? A Beginner’s Guide [2023]
Email campaigns play a vital role in the digital marketing efforts of eCommerce and other businesses. Marketers increasingly use them to communicate with customers and boost their conversions and ROI. If you’re new in this territory and need a guide on how to introduce email marketing into your existing strategy, this article is for you. […]
The post What Is Email Marketing? A Beginner’s Guide [2023] appeared first on Email Marketing Automation Platform for Thriving Businesses.
Alexandra Marinaki
February 13, 2023
Top 15 Free Google Chrome Extensions for 2023
Discover the top 15 Chrome extensions that every entrepreneur needs to streamline their work and boost their productivity.
Adeel Qayum
February 13, 2023
20 of the Best Newsletter Examples to Learn From
Great newsletter examples are interesting, captivating, and functional. Sometimes this means bright colors and breathtaking photos, and sometimes it means minimalism and simplicity to focus the attention on what’s most important. The best brands are always searching for new, relevant marketing newsletter content ideas that go outside of predictable sale …
Adii Pienaar
February 13, 2023
With the sound off
If you’re watching a YouTube clip or a talking head, you can probably tell whether or not you disagree with someone even with the sound off. And we judge a book or an article on the layout and appearance long before we’ve read all the words. Human beings invented symbolic logic to make complex arguments […]
Seth Godin
February 13, 2023
