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Advertising

Why Your Brand Needs an Integrated Marketing Strategy

Marketing teams spend a great deal of time coming up with strategic approaches to increase engagement and campaign conversion rates. Strategies include digital marketing, omnichannel marketing, direct marketing, social media marketing, integrated marketing, and more. In this article, we will delve into integrated marketing – what it is, why it is important to marketing teams,Read More >

Susan Perez March 27, 2024
Company News

How To Survive 3 New Threats to Your SEO Strategy

Three cataclysmic forces are shaking the search landscape – Google’s Search Generative Experience, the flood of AI content, and the growth of social search. It’s time to see the threats and figure out what to do. Here’s some help.

Jodi Harris March 27, 2024
Uncategorized

Shields down

Michael Lopp helped coin an important term. When you’re a skilled craftsperson with high market value, there may be recruiters knocking on your door. An employee who has ‘shields up’ doesn’t even bother to answer the door. When shields are down, you’re open to at least hearing what’s on offer. In a follow-up post where […]

Seth Godin March 27, 2024
AI Marketing

10 Marketing AI Case Studies with Phenomenal Results

How can AI help your marketing? Take a deep dive into 10 AI case studies that show impressive results.
The post 10 Marketing AI Case Studies with Phenomenal Results appeared first on Column Five.

Katy French March 26, 2024
Email Marketing

30 Unique “Thank You for Your Business” Messages: Examples & Tips

Loyal customers and partners mean the world to businesses. Especially in a digital era, where access to competitive products and services is just a click away. To strengthen and nurture these relationships, it’s important to regularly express your gratitude for their support. Sending “Thank you for your business” messages is a great way to do […]
The post 30 Unique “Thank You for Your Business” Messages: Examples & Tips appeared first on Email Marketing Automation Platform for Thriving Businesses.

Alexandra Marinaki March 26, 2024

The drift to normal

As an organization grows in scale, the idiosyncrasy and distinctiveness that was originally informed by the taste of the founders moves toward the mean. Over time, things get more average. That’s because each new customer, each new supplier and each new employee wants or needs something a little more normal, at least sometimes. The drift […]

Seth Godin March 26, 2024

Explaining yourself

The only reason we need to go into detail about our resume, the details of our new idea or the features of a product is to cause action to happen. And action is the result of tension, status or affiliation, and these are based on trust. There are many ways to build that trust, and […]

Seth Godin March 25, 2024

Velocity and possibility

The art of project management includes the dance between velocity and possibility. If you describe the outcome with specificity and remove as many variables as possible, you’ll get the work done with more speed, higher reliability and less cost. That velocity, though, might encourage us to recognize that all sorts of options are available. There […]

Seth Godin March 24, 2024

The rock star conundrum

Forty years ago, the royalty of rock spent the night in a studio to record one of the fastest-selling singles of all time. The documentary of the event is just okay, but it’s fascinating in how it shows us just how deep imposter syndrome lies. Only a few stars seemed at all comfortable–Stevie Wonder and […]

Seth Godin March 23, 2024
Business Loans & Financing

How to Get a $900k Business Loan?

The post How to Get a $900k Business Loan? appeared first on National Business Capital.

Jake Hurley March 22, 2024

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