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When a car is switching gears, the engine is providing no forward power. And it’s more difficult to steer, brake or otherwise control the forward motion of the car as you change it from one gear ratio to another. And yet, the only way to effectively switch gears is to do it while moving. To […]

Small things have great power. This article will give you an edge over your competition – and that competition is fierce. The fact is that 2.3 billion logged-in users visit YouTube every month. That’s half the internet, without counting viewers who don’t log in. So how can you get more …

The construction industry isn’t easy to operate within. Between the sporadic nature of contract work, the fluctuating costs of materials, and the seasonality of the work, managing your cash flow can seem like an impossible challenge. Even well-established businesses that have operated for 20+ years have found themselves constrained by cash flow problems, but it’s…
The post Everything You Need to Know About Small Business Construction Loans appeared first on National Business Capital.

The construction industry isn’t easy to operate within. Between the sporadic nature of contract work, the fluctuating costs of materials, and the seasonality of the work, managing your cash flow can seem like an impossible challenge. Even well-established businesses that have operated for 20+ years have found themselves constrained by cash flow problems, but it’s…
The post Everything You Need to Know About Small Business Construction Loans appeared first on National Business Capital.

Getting started with marketing can be intimidating. That’s why we wrote this post on how to use Instagram for your business.

Browse this list of the 10 most popular content marketing articles to see if you missed any among the 249 CMI published in 2022. You can read them all in 108 minutes – or take just five minutes to read the first one. Continue reading →

If you want to review the grocery list to see if you’ve forgotten anything, alphabetical order is a lousy way to do it. Instead, organizing it by course and then by dish creates a grid and the missing elements will be obvious. We default to time and ordinal ordering when we don’t bother to imagine […]

Personal branding is about taking responsibility over how you present yourself. If you strive to position yourself as an expert or become an influencer within your niche, self-branding can help increase your reputation as a leader. By showcasing unique character traits and having an active presence online, you can work …

You’ve chosen a great product and designed your store. Now, all you need to do is figure out how to get traffic to your website so sales roll in.  From social media to nontraditional marketing hacks, this article will help you figure out what it really takes to learn how …

Along with fine-tuning campaign budgets, optimizing ads, analyzing digital advertising KPIs, and personalizing landing pages, there is one thing you must do before launching advertising campaigns: Determine what will make them effective. It’s easy for advertisers to get lost down the rabbit hole of metrics that make up a successful campaign, but the truth is,Read More >

Many advertisers think of a user’s brand journey starting the ad click. However, to get that ad click, they need to find your ad—and brand—relevant. This is where Google’s Quality Score comes in. Google Ads uses Quality Score to estimate the usefulness of your ads, keywords, and landing pages to the user. Campaigns with higherRead More >

Many advertisers think a user’s brand journey starts with the ad click. However, to get that ad click, they need to find your ad—and brand—relevant. This is where Google’s Quality Score comes in. Google Ads uses Quality Score to estimate the usefulness of your ads, keywords, and landing pages to the user. Campaigns with higherRead More >

Retargeting allows you to keep your brand in front of your potential customers after they have left your website—persuading them to reconsider your offer when they need it. 96% of visitors that come to your website are not ready to buy. That’s a huge chunk of visitors you’re losing out on. Fortunately retargeting campaigns helpRead More >

Hallmark holiday movies are variations of the same plot. That familiarity has drawn millions and inspired other networks and streaming services to do the same. Here are seven ways to use that strategy in your content marketing. Continue reading →

How do you measure content’s impact? Learn to prove the value of your content campaigns with these metrics pointers. Continue reading →

And assertions are maps. Which means that: Budgets Timelines Plans Decision trees and projections are nothing to be afraid of. They’re a gift. They give us the chance to act as if, to describe a possible future and then to lean against them as we work to create the place we seek to be.

What is peer-to-peer lending, and how can it benefit you? Learn what peer-to-peer lending is, how it works, and explore five top peer-to-peer lending apps.

Curious about how to start a candle business? Our 6-step checklist is designed to help you get started making and selling candles quickly.