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  • Seth Godin

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Clients and customers can be frustrating. Perhaps they don’t know what you know. Perhaps they don’t care. It’s possible to educate and inspire. It might...
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Get to, want to and have to are an endless braid. How much of our time do we spend on each? Have to is often...
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Population and big innovations

It’s tempting to embrace the meme that the best way for humans to solve the big problems in front of us is to increase the...
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The fuss about AI might be mis-focused. It’s easy to point to a computer-created essay, song or illustration and find the defects or errors. Given...
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And then what happens? Many small businesses start with generosity and good intent at their core. But it’s a rough ride, and especially when outside...
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…is no choice at all. The stable owner gets to pick which horse you get. Take it or leave it. Some people prefer this. It...
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It’s a fascinating payment model. For digital goods and other transactions where the marginal cost of one more sale approaches zero, “pay what you want”...
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A business that says its mission is to, “reinvent local commerce to better serve our customers and neighborhoods,” can spend a lot of time doing...
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There are lots of useful, honest answers. Some might include: I do what I’m told I challenge the status quo I show up on time...
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I’ve been fascinated by the way we set type since I did my first packaging forty years ago. It’s a combination of tech, art, systems,...
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