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  • Seth Godin

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That’s what we usually try to do. When technology, comfort, convenience, efficiency and price line up, the market takes care of itself. On the other...
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One of two things is true: A placebo is a force beyond understanding, one that is capable of disappearing when we do the appropriate double-blind...
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There are three strands, present for most everyone: Power (sometimes seen as status, or the appearance of status) Safety (survival and peace of mind) Meaning...
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It can be difficult. Explaining atoms or molecules, or decision making, or what you do at your job… The reason that it’s difficult is that...
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…when someone decides to selfishly push. There’s an assumption of civility and fairness in all of our interactions. When a harsh competitor unilaterally breaks unwritten...
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For a decade, Cliffs Notes were the bestselling section of the bookstore. They were a simple way for any high school student to get insight,...
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Amazon took in more than $30 billion in ad revenue last year, money spent to elevate some products over others in the hierarchy of attention....
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The best way to win a short-term game is to bet it all on one strategy. Someone is going to get lucky and it might...
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Of course there isn’t. Time is all we’ve got. Time is all there is. We can’t waste time because it’s not ours to waste. It’s...
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Everybody eats That’s the biggest problem. While plenty of people drive or play pickleball, eating is particularly widespread. Seven billion people multiplies into a big...
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