It’s simple: This surgery will fix your problem and you’ll be better. It’s complicated: Changes in lifestyle, diet and attitude will, over time, help you feel better. Or… Our enemies are bad, and we’re good. Vote for me. The world is a big place that is filled with nuance, shifting alliances and constant change. It’s […]
But not all real problems lead to good businesses. There are problems all around us. People need housing, health care and food. They want delight, belonging and status. When a company shows up in the marketplace with a product or service that people eagerly choose to buy, it’s possible to make a profit. If there […]
Photography business owners seek effective ways to promote their work, attract new clients, and keep loyal ones around the corner. Is email marketing one of them? With an ROI of $42 for every dollar spent, the answer should be yes. In this guide, we’ll explore the essentials of email marketing for photographers, including: benefits for […]
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Some people say email marketing is an obsolete thing of the past. The truth is though that email is still one of the most effective digital marketing channels! Despite the growth of social media marketing and SEO, email marketing manages to deliver a stunning ROI of $42 for every dollar spent. Moreover, it is a […]
The post What Is Email Marketing & How To Get Started [2023] appeared first on Email Marketing Automation Platform for Thriving Businesses.
Which is better: Multiple websites or one single website? Which is best for your brand strategy and business?
Use this guide to determine if you should operate multiple websites or one single website for your business, including benefits and drawbacks.
What do we get in exchange for our work? There’s pay, of course, and the satisfaction of a job well done. There’s stress and human interaction, learning and physical exertion. We get the drama of what might happen next and the delight of actually pulling it off. And mostly we get the day to day. […]
Adding interactive elements (like a quiz) to your DTC landing page can improve user engagement, enhance personalization, gather valuable data, generate leads, and expand brand visibility, making it a powerful tool. But how can you create a quiz that can turn clicks into customers? To help you optimize your landing pages and achieve higher ROAS,Read More >
Infographic: 6 types of branding services that can help any organization
Your brand consists of more than graphic design. Learn how professional branding services help differentiate your company from the competition.
Of course, we think we’re right. That’s why we’re sharing our opinion. But when there’s a disagreement, or we’re predicting the future, it’s likely that someone will turn out to be incorrect. Sometimes, being wrong is a minor embarrassment, with very little real cost. And sometimes, it leads to significant cost, a one-way choice we […]
PPC Advertising: Is it Worth It? Understanding the value of paid search
How can marketers know they’re making a wise investment by allotting some of their elusive marketing budgets toward a PPC campaign? Find out more.
In 2023, we stand at the precipice of a new era in marketing powered by Artificial Intelligence (AI), and this couldn’t come at a better time. Caught between a recession and a persistent labor shortage, marketers strive to accomplish more with fewer resources. Fortunately, AI content creation technology presents a solution that eases this challenge,Read More >
How a Subscribed Audience Can Draw a Crowd for Your Next Content Product
Threads owes its phenomenal success to the magic of an engaged, owned, and subscribed audience. It’s a play many successful content marketers have used, too. Robert Rose explains why you should tap into that superpower to launch new content. Continue reading →
The early adopter bought an iPhone in 2008 and never looked back. They played a few games of pickleball and then joined a club and bought the equipment. They picked up a new magazine on the newsstand and then subscribed, and they bought the new bestseller and then read the author’s other works. The dilettante […]
8 SendGrid Alternatives for 2023 [July]
SendGrid has been a great SMTP relay and transactional email service for online businesses. While the platform has various features to help you deliver your messages to your customers, it seems to be lacking in some areas. Today, we’ll explore the best SendGrid alternatives for your business, their features, and their pricing structure. Let’s start […]
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Infographic: CRM Examples that Show Your CRM is Critical to Content Marketing
Customer relationship management is vital for content marketing ROI. Here are some CRM marketing examples to base your efforts on.